Summary
As part of the Google UX Certification process, students were asked to create portfolio projects based on prompts. One of my prompts was to come up with a product for High Scores in Arcades.
As I thought through the prompt and dove into user research, I discovered that there are a variety of different personas that visit arcades, but there isn't a sense of community amongst players, and there's no way to share game data like high scores.
Competitive market analysis proved that there is a gap in the market for this problem, and even though this was just a project for a class, there could be some real value in this space.
User Interviews
questions, pain point identification, empathy maps
Personas
test
User Journey Map
user stories, journey maps, accessibility considerations
Problem statement & hypothesis
value proposition, human factors
Competitive Audit
test
Ideation
test
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